The Visibility Report in ALLMO: Analyse Mentions, Citations and Share of Voice in AI Answers

The Visibility Report in ALLMO: Analyse Mentions, Citations and Share of Voice in AI Answers

The Visibility Report in ALLMO: Analyse Mentions, Citations and Share of Voice in AI Answers

Jun 19, 2025

Jun 19, 2025

Jun 19, 2025

Understand how visible your brand is across AI-generated answers. Track mentions, citations and Share of Voice across top models like ChatGPT, Perplexity and Mistral — all in one report.

Dashboard titled "AI Visibility Check" showing a brand's visibility metrics across different AI models and platforms. Metrics include: Overall Visibility (38.5%), ChatGPT Visibility (40%), Mistral Visibility (40%), Perplexity Search Visibility (27%), and ChatGPT Search Visibility (47%). Below the metrics is a line graph labeled "Visibility Score Comparison" with multiple colored lines tracking changes in visibility percentages over time across different sources.
Dashboard titled "AI Visibility Check" showing a brand's visibility metrics across different AI models and platforms. Metrics include: Overall Visibility (38.5%), ChatGPT Visibility (40%), Mistral Visibility (40%), Perplexity Search Visibility (27%), and ChatGPT Search Visibility (47%). Below the metrics is a line graph labeled "Visibility Score Comparison" with multiple colored lines tracking changes in visibility percentages over time across different sources.

ALLMO’s Visibility Report provides aggregated analytics across all the prompts you add.

The report shows how often your brand is mentioned and cited in answers from ChatGPT, Mistral, Perplexity and other LLMs.

It gives you aggregated analytics across all prompts you define, so you can track your Share of Voice, benchmark competitors and uncover problems..

How the Visibility Report Works

  1. Add prompts
    Add the key questions or topics you want to monitor (learn more in our article on creating prompts).

  2. ALLMO generates the report automatically

    • Queries top models like ChatGPT, Mistral and Perplexity.

    • Detects mentions, citations and context.

    • Continuously monitors changes in visibility.

  3. View the results
    See Share of Voice, rankings, and citations. Filter by language, model, topic or time to explore what is driving your visibility.

Share of Voice is calculated based on how often your brand appears compared to competitors across all prompts and models. It is a key metric in SEO and LLMO because it reflects your overall presence in high-intent search environments — not just traffic, but discoverability and authority.

Graphic showing the Share of Voice Formula for AI Visibility Optimization. The formula is displayed as:
Share of Voice = (Count of Responses That Mention Your Company ÷ Total Responses) × 100.
The formula is set inside a blue box, with "Share of Voice" highlighted in bold blue text on the left.


How Top Marketers Use the Visibility Report

Many SEO teams told us they used to gather in a room, manually test prompts in ChatGPT, and track results in spreadsheets. ALLMO makes that process scalable: prompts are sent to multiple models, results are analyzed automatically, and continuous monitoring keeps your data fresh — no manual work required.

Here are some of the most common ways top teams are using the Visibility Report to guide their marketing efforts:

  1. Benchmark competitors

    See how your brand compares to others in your space. Who gets mentioned, who gets cited and who gets ignored?

  2. Identify content gaps

    Spot high-intent questions where you are missing. Use the insights to create relevant content.

  3. Monitor brand perception
    Track how your company, products or team are described by AI tools over time, and measure the impact of campaigns or site changes.

  4. Compare model performance
    Understand which models surface your brand and which need improvement. Differences often reflect the underlying training data each model relies on, helping you prioritize where to improve visibility.

Deep-dive: A Short Guide to Understanding Mentions vs Citations

ALLMO tracks two key types of visibility in AI responses:

  • Mentions
    Your brand name appears in the generated text, even without a link. This builds awareness and can lead to indirect traffic without attribution, e.g. by users searching for your brand later.

  • Citations
    Your website is directly referenced or linked, especially in models with live search like Perplexity. This drives attributable traffic and signals authority of your content.

Both contribute to your Share of Voice in AI. Mentions increase reach and recognition. Citations bring credibility and clicks. ALLMO captures both, so you can see not just if you're visible, but how you’re influencing the conversation.

ALLMO’s Visibility Report provides aggregated analytics across all the prompts you add.

The report shows how often your brand is mentioned and cited in answers from ChatGPT, Mistral, Perplexity and other LLMs.

It gives you aggregated analytics across all prompts you define, so you can track your Share of Voice, benchmark competitors and uncover problems..

How the Visibility Report Works

  1. Add prompts
    Add the key questions or topics you want to monitor (learn more in our article on creating prompts).

  2. ALLMO generates the report automatically

    • Queries top models like ChatGPT, Mistral and Perplexity.

    • Detects mentions, citations and context.

    • Continuously monitors changes in visibility.

  3. View the results
    See Share of Voice, rankings, and citations. Filter by language, model, topic or time to explore what is driving your visibility.

Share of Voice is calculated based on how often your brand appears compared to competitors across all prompts and models. It is a key metric in SEO and LLMO because it reflects your overall presence in high-intent search environments — not just traffic, but discoverability and authority.

Graphic showing the Share of Voice Formula for AI Visibility Optimization. The formula is displayed as:
Share of Voice = (Count of Responses That Mention Your Company ÷ Total Responses) × 100.
The formula is set inside a blue box, with "Share of Voice" highlighted in bold blue text on the left.


How Top Marketers Use the Visibility Report

Many SEO teams told us they used to gather in a room, manually test prompts in ChatGPT, and track results in spreadsheets. ALLMO makes that process scalable: prompts are sent to multiple models, results are analyzed automatically, and continuous monitoring keeps your data fresh — no manual work required.

Here are some of the most common ways top teams are using the Visibility Report to guide their marketing efforts:

  1. Benchmark competitors

    See how your brand compares to others in your space. Who gets mentioned, who gets cited and who gets ignored?

  2. Identify content gaps

    Spot high-intent questions where you are missing. Use the insights to create relevant content.

  3. Monitor brand perception
    Track how your company, products or team are described by AI tools over time, and measure the impact of campaigns or site changes.

  4. Compare model performance
    Understand which models surface your brand and which need improvement. Differences often reflect the underlying training data each model relies on, helping you prioritize where to improve visibility.

Deep-dive: A Short Guide to Understanding Mentions vs Citations

ALLMO tracks two key types of visibility in AI responses:

  • Mentions
    Your brand name appears in the generated text, even without a link. This builds awareness and can lead to indirect traffic without attribution, e.g. by users searching for your brand later.

  • Citations
    Your website is directly referenced or linked, especially in models with live search like Perplexity. This drives attributable traffic and signals authority of your content.

Both contribute to your Share of Voice in AI. Mentions increase reach and recognition. Citations bring credibility and clicks. ALLMO captures both, so you can see not just if you're visible, but how you’re influencing the conversation.

© 2025 ALLMO.ai, All rights reserved.

© 2025 ALLMO.ai, All rights reserved.